
I build websites and digital tools for Shetland businesses and community groups who need things to actually work — not just look pretty.
Based in Lerwick. Responsive. Straightforward. No jargon.
Get in touch
No jargon. No pressure. Just a conversation.
If you're nodding at any of these, that's exactly where I come in.
You're managing everything in spreadsheets and it's getting messy
You're using software that does way more than you need (and costs a fortune)
You've got a system that nearly works, but not quite
You're doing the same admin tasks over and over
You built a website years ago and now you can't update it yourself
You need tech support but don't know who to call locally
Here's what I do: I build websites and digital tools that solve your specific problems. Not generic solutions. Not overcomplicated systems. Just what you actually need.
Plain English
You know that thing you're doing manually that takes forever? That's probably something I can build a digital tool for.
A digital tool is just a custom-built solution for a specific problem your business has. Not off-the-shelf software that does 100 things you don't need. Just the thing you actually need.
Real examples
Taxi drivers spending ages logging routes?
Built an app that makes it quick and simple.
Community group selling tickets via Facebook messages?
Built a proper ticketing system so they don't lose track.
Business managing bookings in a spreadsheet?
Can build something that handles it automatically.
If you're spending time on repetitive tasks, using clunky workarounds, or thinking "there must be an easier way to do this" — that's where I come in.
Services
Custom-built web applications tailored to your business workflows and user needs.
Smart booking and scheduling platforms that automate appointments and reduce admin.
Automate repetitive tasks, connect your tools, and free up your team's time.
End-to-end ticketing systems with payment, QR codes, and attendee management.
Bespoke digital tools built around your exact process — nothing generic.
Case Studies

The official tourism website for Shetland — showcasing the islands at 60°N to the world. Built to promote local businesses, celebrate Shetland's heritage and landscapes, and help visitors plan their trip to the UK's most northerly archipelago.
Visit shetlandsta.co.uk
A community platform built for Sandwick Community Hub — managing events, bookings, and local engagement in one place.

Built the website and a custom digital time capsule app for MeTi UK — allowing users to lock memories and revisit them in the future.

A full event ticketing platform for Legion — handling ticket sales, QR code entry, and attendee management end-to-end.

Built the website for The Postbox, a fine dining restaurant in Perth, Scotland — covering the menu, press, careers, and a full booking and reservation system.

Built a website for a local B&B guest house to showcase their place to visitors and tourists.

A tour website for an award-winning Shetland guide — showcasing bespoke private tours and authentic local experiences, from scenic explorations to true island hospitality.

A click and collect app for a Lerwick coffee shop — letting customers order ahead, browse the menu, and skip the queue with their drink ready on arrival.

A daily taxi logging app that records every hire, tracks cash and card takings, and turns a driver's paperwork into one-tap records — with printable reports for tax season.

A website for a container storage facility in Gremista, Lerwick — showcasing secure units, easy access, and straightforward online quotes for customers across Shetland.
Custom internal dashboard that replaced three spreadsheets, automated reporting, and saved 5+ hours per week.
Why Me
"I build practical digital systems businesses actually use."
And when something breaks or you need help? I'm in Shetland. You can actually get hold of me.
More about meFast builds
Projects delivered in weeks, not months.
Custom tools
Built for your exact workflow, not a template.
No unnecessary complexity
Lean, clean solutions that just work.
Clear communication
You always know where things stand.
Based in Shetland
Local support you can actually reach. No support tickets, no overseas call centres.
Social Proof
"I came to Meti with a rough idea and left with a fully working web app. The whole process was smooth, fast, and she actually listened to what I needed."
Sarah M.
"We were drowning in manual admin. Meti automated it in under two weeks. Our team couldn't believe how much time it saved straight away."
James O.
"I can't recommend Nicola highly enough. Before we first met, Nicola had already drafted a mock up of what I was looking for. This is now in operation and has transformed our operations into a much more efficient and user-friendly interface. Proactive, responsive, no jargon, open to ideas and great fun to be around! And above all, great value for money!!"
Celia Smith
"Nicola has been excellent to work with. We needed an online ticketing platform for simple ticket sales and she has created the perfect system for us. She put up with my constant questions and requests without complaint, and has given us exactly what we were looking for. Recommended 100%."
Carol Duncan
"Nicola created my Taxi app to make my daily recordings simple and very effective. Everything used to be written down, now it's all on my phone, stored and made printable for my tax records. Life time support and I can have the app changed to whatever I want, brilliant product and support."
Karstein Gronneberg
"Great service, great admin, great personalised website, great great great!!! Highly recommend!"
Andrew Spence
"Really refreshing to work with someone who just gets it done. No jargon, no delays — she delivered a clean result that works exactly how we wanted."
Rachel D.
Contact
Have a project in mind? Drop me an email and I'll come back with ideas and a clear plan.
nicola@metidigital.co.uk